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Quote "It took me along time to get back to you after the first workshop I attended because the information sent me into a mild depression over my existing sales force and the obvious need for improvement. Tom you helped me more than you can guess. Our first meeting was one of the most beneficial and informative I have ever had." Quote

DAWN BRINSON President, Brinson Benefits, Inc.

 Sherri Niesen, President

“Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did do. So throw off the bowlines, sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” - Mark TwainSherri Niesen

Whether selling encyclopedias door-to-door or locating people’s whereabouts as a private investigator, Sherri has never been afraid to take risks. And nearly 17 years after co-founding Acuity Systems, Inc. in 1995, it is fair to say that Sherri has found what Mark Twain said to be true.

Today she is responsible for all the operations of one of Dallas’ most sought after sales training and consulting organizations. Her ability to identify risks, get the job done, and make sure everything runs smoothly has played an integral role in Acuity’s success.

Tom and Sherri are big proponents of education, and proud supporters of the University of North Texas. Sherri is also involved in several women and community organizations including the Denton Benefit League.

Favorite Sandler Rule: Money does grow on trees...referral trees.

Contact Sherri: e) Sherri@salesmadeeasy.com p) 972.960.8695 x224

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